FOR IMMEDIATE RELEASE

August 10, 2022 – Ottawa, Canada: Wise With Data Inc. has appointed Luigi Di Serio as head of Research & Development (R&D). Mr. Di Serio joins WiseWithData (WWD) as a deep expert in analytics, business intelligence, data warehousing and machine learning, having worked with a number of Fortune 500 industrial, financial, and healthcare companies in Canada, UK, and USA. Mr. Di Serio will be a member of WWD’s leadership team reporting to and working closely with CEO, Ian J. Ghent.

Mr. Di Serio combines deep industry experience with outstanding academic credentials, including a Masters in Statistics and multiple technical certifications. For more than 25 years, Mr. Di Serio has applied his technical and data analysis experience to a broad range domains and industries. Through his career, Mr. Di Serio has developed deep technical expertise in legacy SAS based technologies, and started his modernization journey with Python and PySpark in 2019. Through his journey, he’s witnessed the true power, performance, and potential of open analytics, and wants to help others in their modernization journey.

WWD’s CEO Ian J. Ghent stated:

“I’m delighted to welcome Luigi to WWD. He’s a leader with a broad range of technical kills, and business capabilities and experiences. I’m looking forward to Luigi’s contributions to a wide range of technical and business areas to support WWD’s ongoing development of our core SPROCKET technology. Our customers are demanding that we have the capacity and tools to help them quickly break free of the shackles of costly proprietary analytics. As we scale our technology from converting millions of lines of legacy SAS code, to converting billions of lines, Luigi’s knowledge, skill, and creativity will be critically important.”

About WiseWithData

Founded in 2015, WiseWithData are leading experts in Apache Spark™ and Cloud migrations of legacy SAS based analytics. The SPROCKET Migration Solution is the world’s only solution that converts SAS code to highly optimized native Databricks Delta and PySpark Dataframe API output with over 95% automation. The generated code is able to be run on-premise and in all supporting Cloud platforms including Databricks, AWS, Azure and GCP.

SPROCKET is fast, simple and accurate. Tailored for Enterprises and offered as a Conversion-as-a-Service, SPROCKET provides a seamless solution for migrating SAS based ETL and analytics jobs into the world’s most advanced analytics technologies. SPROCKET dramatically accelerates an otherwise intensive and error prone manual “brute force” process. Manually converting SAS code into production ready code could take months or even years to accomplish. SPROCKET maintains the original structure and workflow of the process, while simplifying testing & knowledge transfer.

###